KOLLIED
Company ▾ Gamma AS
switching keeps you on the same engine · phase
E1

Growth Strategy

· Diagnose · position · commit3 segments → 1
Growth Guide:Next: Discover — Growth diagnosis
E1 · Marketing mixStep 4 · Grow / Optimize

Tune the marketing mix — PESO allocation, ATL/BTL/TTL classification, the communication architecture.

Context the engine should consider
Your work
no auto-accept · validate → write → archive → confirmLive commit · connected store
The package this engine publishesStrategyPackagereadyStrategyPackage.v2published 2026-05-04 · v2.0.0E1 →E2E3E4E5E6E7E8FinanceHubGamma AS · demo, shaped like the real contract
Triple trackcustomerecosystem
Segment playsP1 Climate retrofit installerscustomerABM· Fill the crew calendar with subsidised retrofit jobsP2 Public retrofit grant programmesecosystemABM· Route grant-backed demand to certified installers
ObjectivesNOK 2.4M ARR by mid-2027 — ARR target NOK 2.4M in 365 days · writes back at step 8
Strategic contextPre-SeedProgressing“An installer sees next month's calendar filled from one grant round.”
Marketing mixpaid 0%earned 40%shared 25%owned 35%· budget NOK 45k
AI model choiceClaude (EU region, Bedrock Frankfurt)